8th March Women's Day Special
8th
March marks a day that celebrates women’s social, cultural, political and
economic achievements of women, all across the world. International Women’s Day
belongs to all groups everywhere and has been celebrated for well over a
century now. This day not only celebrates women’s achievements in their
respective fields but also acts as a call for action towards gender parity.
This year’s theme ‘Press for Progress’ was a strong call for action to
accelerate gender parity and promote a more gender inclusive mindset across
households and organizations.
To commemorate this occasion, Coca-Cola Pakistan
arranged a one-on-one session with the guest of honor, Ms. Ann Mason,
Political-Economic Section Chief, U.S. Consulate.
The Coca Cola Company
has embedded women empowerment in its core values. Coca Cola believes in economic potential
of women and has initiated a 5 by 20 programme through which the company aims
to empower 5 million women entrepreneurs across the company’s value chain by
2020.
In
Pakistan, more than 8,000 women have been empowered so far through microfinance
support and vocational trainings in joint collaborations with Kashif
Foundation. The company will continue to expand this programme and always Press
for women’s progress in its value chain.